Posts Tagged mls
Mortgage Bits: Property Listing Tips
Posted by Top Home Loans in General Business, Mortgage Advice, Real Estate on November 5th, 2009
The most critical part of selling your home is the property listing online. When home buyers are looking for a home to purchase, the property listing is the first thing that they will see. This will determine if your house gets viewed or doesn’t get viewed.
Pictures: like a new car, you should take pictures when your property is looking its very best. Staged properties do well, and the consumer would prefer more pictures than list. Don’t want to include a picture, then don’t expect to get too many offers.
Description: More is more when it comes to a description, the more details provided to the buyer the better. Use descriptive words of the property, textiles, hardwood, etc. Instead of words like wonderful, great spacious, etc. Everyone has a spacious house…
Specifications: When shopping for a computer, you would expect to see all the specifications for it before purchasing it, so why not a house as well. Provide age, sq ft, rooms. Fixtures, includes, etc.
Virtual Tours: these act as an extra credit addition to your listing; however, it is not required to have it to get the sale.
Listing Agent: the listing agent must be easy to reach. If they never call back or answer, then expect to miss out on many perspective buyers.
These are just some great ways to improve your conversion ratio on home sales. What other ways can you improve your property listings?
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Mortgage Bits: What do Class Action Lawsuit, MLS, and Canadian Real Estate Agents have in common?
Posted by Top Home Loans in Mortgage Advice on November 4th, 2009
MLS has taken a hold on the canadian real estate market, and if your property is not on MLS, then it is not going to be sold. In the past, real estate agents sold houses; however, now houses are bought and sold through MLS marketing. MLS cuts deals with brokerages to allow only certain firms properties to appear on MLS. If you don’t have a deal with MLS, then you can’t post your properties on the site.
However, once a company has a monopoly on a market like MLS, then they can’t discriminate who can use the service and who cannot. The reason that they can’t cut off companies because they won’t pay the high subscription fees is because it will reduce the amount of competition and create high barriers of entry.
What does this mean to real estate agents? A more competitive market. With increased competition, this will generally cause a reduction in realtor fees. Will this be good or bad for the market? Will this cause the quality of realtors to decrease? What will be the long-lasting impacts of these changes?